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Technology

Digital finance and the revolution in impact investing.

December 2, 2019

Impact investing has grown from a quaint, niche idea to a powerful force inside the world of finance. At one time the thought of aligning investment goals with social responsibility seemed like an excellent way to turn a large fortune into a small fortune. These days, changing investor sentiment aligned with the “good” coupled with the rise of social media and digital platforms has led to a rapidly increasing amount of capital invested in impact projects. According to Barron’s an estimated $50 billion was invested in impact projects in 2009 growing to more than $502 billion in 2019. As the scale and scope of this investment focus has grown some on the frontline have embraced new tools to add clarity and accountability, specifically digital platforms and blockchain-related technologies.

Democratization now

Historically, commercial real estate has not been a readily available investment class like more traditional stocks, bonds, and other commonly held financial products. This exclusivity comes from the fact that commercial property deals are often complex and require substantial capital investments as well as detailed knowledge of all aspects of property development including site planning, construction issues, and zoning and local regulations. These barriers held investors at bay for a long time but now, with the transition into the digital world of finance and subsequent democratization of investment, property investing has become much more accessible to a much broader range of investors.

Accessibility and cost considerations

For instance, prior to the development of digital platforms, interacting with investors globally was pretty well impossible without deep pockets, serious connections, or both. Now any investor with an internet connection can deploy investment capital from anywhere in the world. The ease of investment transactions is further magnified when blockchain and digital currencies are employed. The friction of distance,  paperwork and rigid banking rules that made traditional investing in a real estate project difficult, all but melts away.

Minimum investments

In 2019, Prequin reported that total assets under management for real estate focused US private equity funds surpassed $900 billion, just shy of a full trillion. But the majority of these investments were only accessible to those investors who had the means to afford high minimum investments, much higher than say, buying a share in Berkshire Hathaway or a 10-year T-Bill. Now, with the emergence of fractional investing through digital platforms, and with new securities regulations in place, commercial real estate investments can be offered at much lower minimum investment, opening up and democratizing investment opportunities to everyone.

Attracting like-minded capital

The marriage of impact investing and digital technology not only allows for accessibility but it also offers investors and companies a means of connecting based on shared principles or ideals. Take a look at marketing materials for most big investment firms – many of them stress their stellar reputation, long period of service to their clients, or their futuristic algorithms and robust quantitative analysis. Digital platforms allow financial managers, property developers and other investment professionals to communicate their value sets to potential investors without a significant marketing push, whether those values are related to green building, sustainability, affordability or any combination of the above.

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History has shown that when more people are exposed to the right professional or educational opportunities, they outperform those without the same good fortune. Similarly, barriers to opportunity, whether they be cultural, social, or political, can have disastrous consequences for the communities in question and society as a whole. The democratization of investment opportunities, including commercial real estate projects, is a step in the right direction towards greater opportunity and away from the limiting dogma of the past.

Image courtesy of Small Change.

Digital twins in real estate.

November 20, 2019

Sandy Selman is a roll-up-the-sleeves, highly strategic and hands-on kind of guy with “big picture” vision and an on-the-ground approach. He’s had plenty of operational experience as an investor, advisor and founder as well as CEO, CFO and Board oversight.

He’s not a star-struck young thing wading into the next best technology because it’s cool. His experience has led him to believe that blockchain has enormous value for real estate in the future.  And so Sandy co-founded CPROP in early 2017 to develop blockchain-enabled data solutions across the real estate value chain. CPROP has emerged as an industry thought leader on practical implementations of blockchain for mainstream businesses in brokerage, insurance, title, finance and investment management. CPROP is partnering with these businesses to develop proprietary and white-labeled solutions that reduce costs, capture new revenue and/or reduce risk.

Sandy previously co-founded an Internet of Things (IoT) and data science company, where his team designed and launched a powerful new business solution for a global property management business to help asset managers allocate capital with improved financial outcomes. And earlier in his career, Sandy managed an early-stage venture fund that deployed over $100 million to disruptive clean technology businesses in North America and Europe, helping its portfolio companies transition from pre-revenue experiments into global, profitable enterprises.

Sandy holds a BS in Mechanical Engineering (with Distinction) from Worcester Polytechnic Institute and a MBA in Finance and Investments from The George Washington University.

So if you want to learn a little about block chain, here’s your chance.

Insights and Inspirations

  • Blockchain is simply a distributed ledger technology.
  • Blockchain is not crypto currency. Crypto currency is just one application of the blockchain.
  • Every bank is quietly focused on digital securities.
  • Digitizing currency makes it easier to democratize investment.
  • Blockchain would make complicated transactions, accounting and auditing a breeze in the real estate world.
Read the podcast transcript here

Eve Picker: Hey everyone, this is Eve Picker, and if you listen to this podcast series, you’re going to learn how to make some change.

Eve Picker: Hi there. Thanks so much for joining me today for the latest episode of Impact Real Estate Investing. My guest today is Sandy Selman, co-founder of CPROP. CPROP is a young blockchain real estate technology company. They are focused on creating blockchain-enabled data applications in the real estate and fintech sectors. I’m interested in how blockchain might impact real estate and, of course, my crowdfunding platform.

Eve Picker: Sandy is a roll-up-the-sleeves, highly strategic, and hands-on kind of guy with big-picture vision and an on-the-ground approach. He’s had plenty of operational experience as an investor, advisor, and founder, as well as CEO, CFO, and board oversight. He’s not a starstruck young thing wading into the next best technology because it’s cool. His experience has led him to believe that blockchain has enormous value for real estate in the future, so this is worth listening to.

Eve Picker: Be sure to go to EvePicker.com to find out more about Sandy on the Show Notes page for this episode and be sure to sign up for my newsletter, so you can access information about impact real estate investing and get the latest news about the exciting projects on my crowdfunding platform, Small Change.

Eve Picker: Hi, Sandy. How are you this morning?

Sandy Selman: Great. How are you?

Eve Picker: I’m very good. You have had an extensive career in a variety of industries, and you’ve founded three companies, so I think you could be called a serial entrepreneur. Am I counting right?

Sandy Selman: There was probably some additional ones in there that I just care not tell anyone about, but let’s go with three.

Eve Picker: So, really a serial entrepreneur, okay. I want to talk to you today about your latest venture, which is CPROP. It’s a company focused on blockchain and its application, in particular, to the real estate industry, which I find really interesting because I think that we’re all going to hear a lot more about that in the future. First, I want to ask you, what’s your background, and what led you to CPROP?

Sandy Selman: It’s been a long kind of twisty, windy road, but I started out my professional life as an engineer and quickly realized, within the first two weeks of getting on the job, that wasn’t what I wanted to do. I went into investment banking, specializing in the financing of infrastructure like power plants, and wastewater treatment plants, and the big infrastructure. I just became fascinated with the way the world worked from an infrastructure standpoint.

Sandy Selman: Around the mid-’90s, I was working for a big global company financing projects in the Pacific region, specifically China, and I became very disenchanted with that work, for its lack of social and environmental purpose. I jumped ship, and I founded an early-stage clean technology venture fund, which I thought would combine the best of my financial and technical skills, but also my desire to work on things that had more than just a financial return to them. That was a very, very interesting journey.

Sandy Selman: After my fund wound down, which, coincidentally, was at the start of the Great Recession – bad timing – that’s what sort of drove me to be an entrepreneur. The startup that actually led to the founding of CPROP was an IOT – Internet of Things – and data science company that I founded with a partner, focusing on … We initially started the business to bring smart building solutions to the commercial and government sector in the Middle East but eventually, we pivoted it back to the U.S., and we ended up getting this massive contract with a big, global property management firm.

Sandy Selman: We worked on a project there to develop a product that had to do with more effective capture and management of data to inform big capital decisions, particularly the capital-planning process in very, very large commercial properties. It was amazing to us that this big, global company, given their resources and sophistication, just how inefficiently the data was managed throughout the value chain inside the workflows of this enterprise and how that led to, potentially, misallocations of capital in the hundreds of millions of dollars. That was kind of a ringside seat.

Sandy Selman: It’s about the time we were wrapping up that project, we became interested in blockchain. My partners who were younger than me started trading crypto, and that led us to getting deeply involved in blockchain and realizing that blockchain could actually address many of the industry ills that we saw in that project, and that’s what led to the founding of it. It’s a long answer to your question but that’s how we got going.

Eve Picker: Wow. Are you suggesting that golden oldies aren’t interested in crypto?

Sandy Selman: No, I don’t want to suggest that, but let’s just say it wasn’t for me.

Eve Picker: Just wondering … No, it’s interesting. Blockchain, this is actually the thing that most people pretend that they understand, and I could be one of them. So, I think it would be really worth hearing a plain-English explanation of what blockchain is and what it does.

Sandy Selman: It’s a common question I answer probably 10 times a week. So, blockchain is nothing more than a data architecture. It’s not a lot of the things that you hear about it. It is not cryptocurrency. Cryptocurrency is just one application for blockchain. Blockchain, itself, is a platform technology, which is known as a distributed-ledger technology. All that means, in plain English, is that data is stored on multiple computers that are part of the network. It’s a network that is, once data is placed onto it, you cannot erase data that was put on; you can only append to it. It’s very, very difficult to get data on the network. There is a protocol as to how data gets written onto the network.

Sandy Selman: What it does is … The practical use case for it is, again, in plain English, it provides an external data architecture, external to, say, a company’s enterprise servers, for example, that allows you to validate content and timestamps of data. It allows you to determine with 100-percent accuracy whether specific data existed on or before a certain point in time. That’s its central utility. Now, the applications of that range from – in real estate – range from things like automating compliance to the creation of digital currencies that can be used in the financing of real estate, which I’m sure we’ll talk about in a few minutes. Does that help?

Eve Picker: Yeah, yeah … It’s still a little bit hard to understand because probably most people got … Well, not most, but probably some people got stuck on distributed ledger, if they’ve never really heard that term before. What’s a real-world example of someone using blockchain, right now, that is digestible, do you think?

Sandy Selman: I’d say the blockchain applications that are in commercial practice today are a little bit esoteric, and they have to do with the creation of digital currencies in the financial system. So, companies like J.P. Morgan have created an internal coin; it’s a digital currency that they call the JPM coin, which they use to more effectively execute wholesale market transactions between different parts of the world of their operation. As opposed to sending money through the Swiss system, they can do it much more efficiently and quickly with this digital currency.

Sandy Selman: But in the data world, there are applications that are quickly catching up. The accounting profession, the insurance profession, any kind of audit and compliance – there are applications galore in the works … Actually, I was just talking to a friend of mine this morning about this, about how broker-dealers and compliance departments are … Those functions are going to be fundamentally changed by this technology because, essentially, blockchains can be structured so that they are immutable – we’ll talk about the security aspects in a second, I’m sure – they provide this independent reference point that has heretofore been provided by auditors and broker-dealers. There are some pretty exciting developments on the horizon, across multiple industry sectors.

Eve Picker: So, you really are at the cutting edge. It’s really not- it’s not found a path yet in the everyday world, except as cryptocurrencies, which are kind of a little bit of a gold rush, I think, right?

Sandy Selman: Cryptocurrencies were a big gold rush and, unfortunately, a huge distraction for government and the public to understand what blockchain really is. Fortunately, that gold rush ended in what they call the Crypto Winter of 2017 and ’18, and things kind of came back down to earth. Projects like the JPM coin, although you could call the JPM coin a cryptocurrency, I prefer to call it a digital currency, because it doesn’t have that tarnish of the whole crypto thing that went on; the craziness in 2017. Actually, it bears mentioning – why do they call them cryptocurrencies to begin with? Because blockchain technology is underpinned by cryptography, the science of cryptography. So, that’s probably where crypto came into play here.

Eve Picker: Interesting, interesting.

Eve Picker: Be sure to go to EvePicker.com and sign up for my free educational newsletter about impact real estate investing. You’ll be among the first to hear about new projects you can invest in. That’s EvePicker.com. Thanks so much.

Eve Picker: You told us about insurance, and securities, and all sorts of ways that it might be applied to real estate. Can you tell us about a project that you’re tackling right now at CPROP that we can sort of walk through and see how it works?

Sandy Selman: Yeah, no question. So, I think the one, probably, that’s the most relevant to the impact-investing space is we are preparing to launch a platform that will be a specialized platform for the listing, and the posting, and eventually the trading of – and every word here is important – real estate-backed security tokens. Why are all those words important, I guess, is the question.

Sandy Selman: So, in general, blockchain has two kind of broad uses. One has to do with the validation and time-stamping of data to create audit trails, and the other broad application is in the creation of digital currencies, which are essentially like digital twins of what they initially called fiat. So, fiat currencies would be dollars, euros, what have you.

Sandy Selman: The world of real estate finance is on – I believe, personally – is on the precipice of a sea change in the way properties will be financed because the efficiencies and the cost drivers for transacting, and fundraising, and such, through the use of digital currencies, are so incredibly significant that it’s creating this sort of persistent pressure for companies and regulators to work out how to bring these business models into existence to unleash the power of the onset of this digital-financing world that we’re now stepping into.

Sandy Selman: The project that I wanted to talk about is really kind of at the forefront of that transformation. Hopefully, we’re on the leading edge and not the bleeding edge. The bleeding edge is not a good place to be … We’re not the very first company to try this, but we’re going to try and come to market with a practical implementation that falls well within existing securities regulations that has a user interface and a user experience that is going to be very comfortable for mainstream retail institutional investors. We’re going to try and have our cake and eat it, too, here, with this project.

Eve Picker: Wow, interesting. You know that I’m really interested in impact in the real estate world, and I’m wondering how you think blockchain, or even cryptocurrencies could be best deployed, I suppose, to make impact investing easier?

Sandy Selman: Well, to provide … I guess the sort of broader question is what can projects like this do to support impact investing, and intelligent real estate investing, which is, I know, near and dear to your heart, and near and dear to my heart, as well? Here’s the answer to that question. The answer is that once you make the transition into the digital world of finance, one of the immediate benefits is democratization; meaning that you can make that asset class – commercial-property investing, or whatever type of property investing – you can make it accessible to a much wider range of investors.

Sandy Selman: I’ll give you two specific examples. One is that when you work in the digital world, being able to interact with investors globally becomes greatly facilitated. Essentially, any investor with an internet connection that qualifies to invest in whatever it is that you’re doing can now participate; whereas, when you’re working in the fiat world, in the conventional world, it’s just a lot more cumbersome. There’s paperwork; there’s a lot of friction associated with getting an investor [cross talk]

Eve Picker: Yeah, there’s a lot of … It’s not even the paperwork; it’s actually the banking systems. It’s very difficult coming up with a solution for sending money back and forth to an investor who might be in Italy-

Sandy Selman: Correct.

Eve Picker: -which is very difficult.

Sandy Selman: Yeah, it’s clunky. When you’re operating in the digital world, if that Italian investor can get their euros- deposit their euros into a bank that is connected with a secondary trading platform, it’s very easy, at that point of deposit, to essentially create a digital twin of that euro deposit. That becomes, essentially, their currency with which they- or the medium by which they can then acquire security tokens that represent undivided interest in property, or within fund, or however they’re structured-

Eve Picker: Even better, the developer, or the issuer can then, when they make distributions … Let’s say it’s a quarterly distribution that they need to make, if they can very simply send the funds back to that investor by the same platform-

Sandy Selman: That’s exactly right.

Eve Picker: Yeah, and that’s really probably one of the most difficult things.

Sandy Selman: Yeah. So, these are the sorts of cost drivers that are creating the pressure to move this- to sort of push this digital phenomenon forward. The other aspect of democratization, in my view, is that- there was something like … According to this report I read this morning, there was over $900 billion in assets under management in U.S. private equity funds that were focused on the real estate at the end of last year; almost a trillion dollars. By and large, those funds are accessible only to investors that have the ability to put up pretty high minimum investments.

Sandy Selman: In the world of digital finance, because the costs are so much lower, these security token offerings … And I keep saying security tokens, because these undivided interests represented by digital currency that we’re calling a token, for the lack of a better term, are securities by any sort of assessment of U.S. securities law. They fall squarely under the Securities Act, that’s why we call them security tokens. If we have time, I want to talk about another topic related to that, about utility tokens. But sticking on security tokens for a second, because the costs of issuance are so much lower, and the cost of transacting is so much lower, an issuer of a security token can structure their offering so that it’s accessible to investors with much lower minimums; thereby sort of promoting democratization.

Sandy Selman: A good application of this, in the impact world, is supposing you’re involved in a development in Pittsburgh that’s an impact type of a project, and you want to attract capital from local investors in the community who really want to be supportive of that project, it’s therefore possible … You’re doing this, I know, with your Small Change platform. It then becomes efficient to be able to allow those investors in, provided they qualify with whatever part of the securities regulations the security tokens are issued under. It provides a very easy and low-cost way to allow those investors in, without requiring them to be subjected to a $250,000 minimum, for example, in a PE fund.

Eve Picker: Right. I have to be convinced, because we’ve got a pretty easy way for them to get in, using ACH, right now. I think, for me, I’m going to push you a little bit on this. I think the beauty of it is in foreign transactions, which are really difficult, and the ability to be able to tie information about each investor together, so that you don’t lose it, right? You might have W9 information, and you have to issue a K-1; you need to keep track of the percentage of the total investment pool that they have invested, so you can distribute the correct amount to them. Those things are really super-time-consuming and require someone with quite a lot of skill to keep track of them and make sure everything is correct. That’s what I’m hoping that blockchain can solve. Am I wrong?

Sandy Selman: Yeah, the distributed ledger … No, no, you’re not wrong at all. The distributed ledger does that, by definition. It captures every element of that workflow that you just mentioned – keeping track of people’s respective ownerships; keeping track of the way that dividends should be apportioned. I think, to your point on the ACH, yes, you can allow people in – send $1,000 by ACH – but now, you’ve got this $1,000 investor in, and there’s this carrying cost of making those distributions, importing, and so on. When you’re operating in the digital world-

Eve Picker: That’s the expensive part; it’s the carrying cost-

Sandy Selman: Right. Exactly.

Eve Picker: Our issuers are always thinking about the lowest minimum they can allow, because we can accept $10 by ACH, but then they have to manage that $10 investment, and that’s pretty excruciating, so-

Sandy Selman: So, in the digital world, if that administration of that $10 investor can be automated, then it doesn’t become so out of reach.

Eve Picker: That’s right. Okay, now you’ve convinced me.

Sandy Selman: Okay, good.

Eve Picker: So, that’s how it might be applied. Let’s look at Small Change. We are a funding portal, at least for one of our offerings; so regulation crowdfunding. We have to abide by many different rules, in order to let people invest small amounts; fractional investments. We sort of put the whole securities package together. Right now, we are accepting investments by ACH, and some bigger ones by check and wire. What would it look like to convert an offering on our platform to blockchain, or cryptocurrency, instead of accepting ACH?

Sandy Selman: In the ideal world … I’m going to talk about the ideal world, and then I want to dial it back to the practical. In the ideal world, Small Change would be a what’s known as an ATS -an alternative trading system – which is a form of exchange. It’s a term of art within the securities world. Investors would deposit their U.S. dollars into a bank that will be part of this ATS, or a settlement agent; again, fully regulated. The depositing of those dollars would result in the creation of sort of a digital equivalent on your digital platform which, again, would be the medium with which those investors could acquire security tokens representing undivided interest in the [subject] properties or portfolios.

Sandy Selman: Then, whenever there’s a dividend that’s to be distributed with any of those income-producing properties, the blockchain provides you with a perfect record of who owns what, so that the dividend can be readily distributed digitally to those accounts on a pro rata basis, according to each investor’s ownership in that particular security token. Then, when an investor wants to withdraw, they can simply- their holdings in their portfolio of security tokens are then correlated with the U.S. dollar account that resides with that custodian banker or settlement agent.

Eve Picker: Okay, that’s pretty easy.

Sandy Selman: So, at any time, they’d have a way to withdraw cash if they needed to or deposit more cash if they want to. There’s this dividing line between the fiat world and the digital world that remains very, very distinct. All the transacting occurs on the digital side, but the cash in and out still occurs the way it does today on the fiat side.

Eve Picker: Okay. Well, you, and I are going to have to talk about this outside the podcast, all right?

Sandy Selman: Yes. But I mentioned, that’s in the ideal world, so I just want to dial it back to the practical world … There are still a number of important operational details that need to be worked through with the SEC. The SEC- the state of regulation at the SEC is still at a fairly early stage regarding how the treatment of these digital platforms will exist. They’ve issued some guidance on it. It’s not super-specific, and there are series of no-action letters and things of the like that are being issued or will be issued in the future that will provide more, and more specificity as to how to structure these things so that, from a regulatory standpoint, everything is compliant.

Eve Picker: Yeah. I’ve been watching that. That’s why I’ve been staying away from it.

Sandy Selman: Yeah, but I think our goal is to try and sacrifice functionality, and operability for speed to market. What we’re trying to do, and working through it with the SEC, right now, is we’re trying to touch bottom on how do we bring to market a system that is compliant, even if we have to sacrifice … We’re not going to be an ATS, obviously, out of the gate – the bar for that is pretty high, in terms of cost and time to get that approval – but we’re looking to touch bottom with them, early on, as to how we can come to market with what would be known as a bulletin board for this sort of special-purpose platform that’s focused specifically on real estate.

Sandy Selman: Now, like I said, we don’t want to be on the bleeding edge; we want to be on the leading edge. There are companies that have gone before us and have gotten the approval to operate as an ATS from the SEC and have digital currencies on their platform. They’re not specific to real estate, but they have been approved, so there are go-bys that are out there, and that’s a very, very important thing to consider. It’s what gives us confidence that the path that we’re on is going to ultimately bear fruit.

Eve Picker: Interesting.

Sandy Selman: We’re not the first.

Eve Picker: What do you think all of this is going to look like in five to 10 years from now?

Sandy Selman: Wow, that’s a really good question. I can tell you that every money-centered bank that I’ve spoken to has an internal department that is focused on digital securities and blockchain applications. They don’t talk much about it. My personal view is, I think five years is probably a good number, but I don’t have a crystal ball, obviously. But I think that a greater proportion … You’re going to start to see platforms pop up all around the world that are these digital platforms that create this paradigm that I was just describing, where there’s a portal for getting fiat currencies into a system – whatever that fiat currency might be – and then, a digital equivalent which is where all the transacting and the reporting takes place.

Eve Picker: Do you think this is really going to impact the way our banks look? Are banks going to become a ATSs?

Sandy Selman: You could … Yes, you can rest assured that banks, and the investment banks, they’re not going to let this opportunity go by and have new entrants step in there, and not participate in it … I think you can be confident in assuming that the traditional financial system players are going to be front and center in all this [cross talk]

Eve Picker: I mean, that’s a good thing because they have a reputation and have been in business for a long time, so that means that the general public will become more, and more aware.

Sandy Selman: Yes. It’s sort of the next evolution in the way the financial markets operate. It’s good in the sense that it lends itself to greater efficiency, which is obviously more cost efficiency, and greater transparency, and greater security.

Eve Picker: Yeah. Interesting. You talked about the regulatory hurdles. What are the perception hurdles?

Sandy Selman: The perception hurdles, that’s another really good question. The perception hurdle is that people hear crypto, and they run from the room screaming, with their hair on fire, because of all the well-publicized hacking incidents. People hear bitcoin, and they just shudder and this kind of stuff. There’s kind of two issues here, I think, that are uppermost in most people’s minds.

Sandy Selman: On the hacking, the items that are hacked, and the famous hacking incidents tend to be the wallets rather than the blockchains, themselves. I’m not going to say that there’s never been a blockchain successfully attacked, because that’s not the case, but there are ways to structure blockchains to make them virtually impossible to hack. I would like to say impossible, but I’ve been told many times never say anything is impossible.

Sandy Selman: Wallets, where tokens are often held, are vectors for attack. Think of it like this – an electronic wallet is nothing more than sort of like a file folder, in a sense, on your computer, that you keep on your computer, or you keep on an exchange, or you keep on an external device. If you are sloppy with the private key, which is just a fancy password, then anybody can …

Sandy Selman: If someone is able to get your private key because you’re sloppy with the way you keep it … Let’s say that you store your private key in an Excel file that’s on your computer, and your computer gets attacked, and someone finds that file, and they’ll have your private key, you’re done for. Once that private key is compromised, people can get access to your wallet. They can take your tokens out of it and send them into the ether, and you’ll never find them again, because even though you can see where all the transactions are on the blockchain, the wallet ownership is anonymous; it’s anonymized, so you don’t know who owns the wallet.

Eve Picker: But that’s personal security. That’s like deciding whether to leave your front door unlocked or not. That’s not so much an issue of blockchain as it is of people’s behavior, right?

Sandy Selman: That’s correct, and I think that … Again, my personal view is that, in the future, institutional investors … By the way, this is anathema to institutional investors because they’re used to dealing with banks and other depository institutions where, if something … If the bank gets hacked, there’s insurance, and the money can be recovered, and so on, so forth. In the digital world if a wallet gets hacked, good luck. It’s the Wild Wild West.

Sandy Selman: My personal view is that the way this is going to get worked out is that there won’t be wallets, and there won’t be tokens to worry about that because of [attack]. The blockchain is really just being used as a method of accounting more than sending tokens from one place to another … This is a nuance that’s lost on, I think, on most people that I speak with. It’s a distributed-ledger technology, as I said before, that provides this accounting mechanism. So, you can make adjustments to the accounting based upon how transactions … The accounting is automatically adjusted as transactions occur. Depending upon how the platforms are structured, you don’t necessarily need to have wallets with tokens sitting in them. It can be just a method of accounting.

Eve Picker: Yeah, I mean, I can really see the value for … If you have 1,000 investors, that could be enormously useful.

Sandy Selman: Yes. That’s one big perception problem. The other big perception problem is people hear cryptocurrency, and they think of Bitcoin, and the wild price fluctuations of Bitcoin. The price of Bitcoin- ask 10 people what moves the price of Bitcoin, and you’ll get 10 different answers. It’s kind of nuts. It’s not correlated to anything. The same is true for all the other cryptocoins that are out there.

Sandy Selman: In this world, this world of digitized real estate finance, we’re not subject to those same … That whole paradigm just doesn’t even … It’s not even relevant because the digital currencies that are used to mirror an investor’s fiat deposit are not going to be … It’s not going to be Bitcoin, or Ethereum. They’re going to be special-purpose utility tokens that are just there as a marker to mark the accounting of what that investor’s entitlement to those fiat deposits with that custodian, or that settlement agent are. They don’t have a price attached to them. They’re just there as a marker, if that makes any sense-

Eve Picker: I think your description as digital twins of actual fiat money is really a great way to think about it. It’s just a little clone of the actual cash, right?

Sandy Selman: It’s a digital clone, exactly.

Eve Picker: Whatever the cash is worth, that little clone is worth the same amount.

Sandy Selman: Exactly.

Eve Picker: Yeah, I like that. There’s another coin out there, stablecoin. I don’t know if that follows the same principles?

Sandy Selman: No …. Yes, and no [cross talk]

Eve Picker: Maybe I shouldn’t have asked.

Sandy Selman: There’s a class of coins that are called stablecoins. Tether, for example, is one of the more well-known ones … There is a token out there called the USDT, which is a Tether coin which is pegged to the U.S. dollar.

Eve Picker: Right.

Sandy Selman: But … All right … And Facebook, with their Libra project; they want to come out with … Libra is going to be tied to … I’m not 100-percent familiar with the Libra project, but as I recall, it’s tied to a basket of currencies. The problem, or the potential fly in the ointment with those stablecoins is that the coin needs to be backed by something. If there’s a run on USDT, for whatever reason, then it needs to be backed by enough U.S. dollars so that the correlation stays intact.

Eve Picker: Right.

Sandy Selman: That’s sort of the chink in the armor there.

Eve Picker: Interesting.

Sandy Selman: When we started ideating on our platform, initially we thought maybe USDT’s something that we could use. Then, we quickly realized that that wasn’t going to work, because any stablecoin that isn’t backed by the full faith and credit of a government issuer, like the U.S. dollar, potentially has that flaw.

Eve Picker: Yeah, that’s interesting … This has been really fascinating, and I have three sign-off questions, but I think you said you wanted to talk about one other thing.

Sandy Selman: Yeah, I wanted to talk about one other thing and that is I wanted to touch very quickly on utility tokens and their use in this space of impact investing, and affordable housing. So, we’re working on a couple of projects now where, again, we take advantage of the accounting aspects of blockchain to create some value within this- let’s call it the affordable housing space.

Sandy Selman: One sort of obvious application is in the rent-to-own industry, which is an industry that is not known for … Well, let’s put it this way. There have been a lot of instances where the accounting is between landlords/property owners, and the tenants have kind of gone astray. Blockchain provides a superb solution to ensuring that the accounting on a tenant’s journey from renting to owning is well-documented and is cast in concrete. You can’t mess with it. You can do this with simply just using utility tokens, which are not a security and therefore, can be implemented without having to file a registration statement, or anything like that.

Sandy Selman: The other application for utility tokens, which I think is really interesting, in the affordable housing space is the ability to create reward systems that incentivize tenant behaviors that are favorable to ownership; for example, paying your rent on time; paying utility bills on time; for master-metered buildings, keeping your utility consumption below a certain level; things along these lines … The utility token, again … Do you need blockchain absolutely to implement those systems? Maybe not, but blockchain makes the implementation of those systems super-easy, super-transparent, and secure, and therefore, trustworthy because the data is held in an architecture that’s outside the control of the ownership of the property, and therefore, it’s more trusted. I just wanted to throw those out there real quick-

Eve Picker: In other words, pay your rent on time, and you get a token, which you can put towards something else or-

Sandy Selman: Yes, exactly.

Eve Picker: That’s really interesting. Are you working with anyone on a project like this?

Sandy Selman: Yes we are. We’re actually in discussions with two different large companies about this. They both have their own views as to how they want to utilize those … How they’re going to be … What the reward is for accumulating the tokens. You’ve got to be careful to steer around them and not make the reward systems such that it turns that utility token into a security, but I think that’s pretty easy to do, as long as you’re mindful of it, where the trip wires are.

Sandy Selman: It’s, again, something that I think you’ll start to see pop up. These two companies that we’re working with are pretty serious about implementing this, and I don’t see any technical reasons why it couldn’t be implemented. So, as long as we structure it so that we don’t hit those regulatory trip wires, I don’t see any reason why it won’t be implemented, so, I guess, stay tuned on that.

Eve Picker: Wow. So, it’s a brave new world when it comes to banking now.

Sandy Selman: Yeah, yeah. I feel like I’m 20 years old again. It’s great.

Eve Picker: Well, it sounds like fun, Sandy. So, I need to ask you three sign-off questions, which are probably not exactly what you think about all day, but I ask them of everyone, so I’m going to ask them of you. I want to know what you think is the key factor that makes a real estate project impactful to you.

Sandy Selman: I can answer that by relaying an experience that I had last year. The company that’s redeveloping the Tampa waterfront is a company called Strategic Property Partners – SPP. Their head of development, I had a conversation with her that really kind of struck me. In redeveloping this waterfront area, downtown Tampa, which should be a great … The natural attributes of that real estate are such that … It’s proximate to the downtown core; it’s got water around it; there’s an island; there’s all kinds of natural attributes … There’s a highway that goes straight to it.

Sandy Selman: What they’re trying to do is they’re trying to create a development, which, it’s a huge mixed-use property development, and they’re trying to design it with livability in mind, where people can feel connected to the spaces the open spaces that are created. The emphasis really is on the experience more than the … Or of the priority of functionality, which I think is a really interesting approach to development. These urban and semi-urban developments, which I think are lacking, there’s the high demand for because of commute times, which is an incessant problem.

Sandy Selman: I mean, I live in a New York suburb, and we deal with this every day. It’s just kind of absurd the extent to which it degrades the quality of life having to sit in traffic for hours on end each day. It’s very frustrating, and unproductive, and expensive. Creating these communities that are urban and semi-urban, where people can work, and they can live, and they can have a quality of life, and feel connected to the community and, therefore, to one another, I think is … To me, this is something really, really important.

Eve Picker: Yes.

Sandy Selman: By contrast, not to pick on it, but I used to work in a place in Stanford, Connecticut, which, to me, was sort of the antithesis of this. It’s not walkable; you’re constantly having to cross major boulevards. There just was no sense of community, at least at the time that I worked there. I thought, gosh, this place could really stand a makeover to make this a more comfortable place to be. It was a place I dreaded going.

Eve Picker: Yeah, yeah. I just actually read an article about the suburbs starting to become little transportation nodes around railway stations and reinventing those places for remote workers. They’re kind of new little towns that are popping up. It’s fascinating what’s going on at the moment.

Sandy Selman: Yeah.

Eve Picker: Other than raising money, in what ways do you think involving investors through crowdfunding can benefit impact real estate development?

Sandy Selman: It kind of goes back to my democratization comments. Finding a way to reach that target audience and reducing the friction as much as possible, and the costs in interacting with them, to me, is the pathway to liberating more capital. I’m constantly amazed, actually, at how successful a lot of these GoFundMe campaigns are for causes, like someone has a terrible health problem in a family, or an accidental death, or some family tragedy; how quickly I’ve seen families, through GoFundMe campaigns, raise copious amounts of capital to deal with medical expenses and the like. If it works for that, it should be able to work for impact investment.

Sandy Selman: I think that the more the local community to an impact- a development can be tapped for capital, it creates more stickiness and a higher likelihood of success for whatever that local development is going to be. I think in this strange point in U.S. history, where we’re more divided than we ever have been, as far as I know, I think these political divides are tearing at the threads of community cohesiveness. I think this is one small way that can sort of fight back against the tendency to become separated from one another, if we can remain connected to our communities because we’re both living there; we’re working there; we’re playing there, and we’re invested there. That’s a very interesting paradigm, at least from my standpoint.

Eve Picker: Yeah, that’s true. You got me all excited. Then, finally, what is the one thing about real estate development in the U.S. that you would like to see improved?

Sandy Selman: More mindful development. Again, the comments from this development professional in SPP really run true with me. I travel quite extensively, and I see things going up … Take my hometown of New York City – I see high rises going up there, left, right, and center, with total disregard, in my view – I’m not involved in them, so it’s easy for me to throw rocks at them, I guess – but, in my view, total disregard to the impact on the community, particularly around transportation.

Sandy Selman: I thought that this whole brouhaha over Amazon and them not going into Long Island City, for example … Long Island City is an area that is massively under construction and has been, now, for the last couple of years. Consequently, the traffic around getting through and around Long Island City has become absurd, and the public infrastructure, transportation infrastructure, has not been touched – the subways the trains, and such.

Sandy Selman: They’re still the same subways and trains that existed before- when this land was brownfields. That kind of development just- it just makes me crazy, and I just don’t understand how urban planners and city planners can engage with these developers developing these massive developments that are going to bring literally millions of people to live and to work in these very, very congested areas without, at the same time, addressing the ripple effects, particularly on public transportation.

Eve Picker: I think this may be your next calling.

Sandy Selman: Yeah, maybe. Like I said, I was an infrastructure junkie, earlier in my career, so this is something that particularly gets me going.

Eve Picker: Well, Sandy, thank you very much for joining me. I really enjoyed chatting with you. We’ll sign off, and I’ll talk to you soon.

Sandy Selman: Yeah. Thank you very much.

Eve Picker: That was Sandy Selman, founder of the startup, CPROP. I learned about the power of the blockchain and how it might be unleashed on real estate. Accounting and auditing trails would be handled fluidly, and blockchain would support fractional investment, which is dear to my heart. But I also learned that blockchain is a nascent industry, and it’s too early to point to some really purposeful applications.

Eve Picker: You can find out more about impact real estate investing and access the show notes for today’s episode at my website, EvePicker.com. While you’re there, sign up for my newsletter to find out more about how to make money in real estate, while building better cities. Thank you so much for spending your time with me today, and thank you, Sandy, for sharing your thoughts with me. We’ll talk again soon, nut for now, this is Eve Picker signing off to go make some change.

Image courtesy of Sandy Selman

Innovation in real estate. An inevitability.

November 15, 2019

In order to keep a-pace with the quickly changing world, the real estate development industry needs to change. One way is to focus on strategies for business model innovation. Let’s take a look at a few forward-thinking real estate development and investment firms that are leveraging technology and modern business strategies to create sustainable development projects.

Machine learning

Some early-stage companies are using machine learning to identify optimal opportunities to build housing. CityBldr, for example, have positioned themselves as the first “Smart Brokerage.” They use AI and machine learning to determine the market value of a property. And they connect those property owners with buyers willing to pay the market price. This is a win for the property owner who may not have known the value of their property. At the same time, they are providing previously unrecognized (and unavailable) property opportunities to developers. Property owners can see if a builder or developer would pay more for their property in thirty seconds by visiting CityBldr.

CityBldr’s solution could help to build more by-right housing which conforms to local zoning codes. By aggregating potential development parcels and providing developers with access to their advanced software tools that model potential development, they are impacting both the supply and the demand side. The supply side is represented by current landowners, who hold rights to any potential project on the site. The demand side is represented by developers or other stakeholders who are intent on revitalizing a given neighborhood or geographic area.

Analytics systems like those offered by CityBldr and other similar data companies have the potential to take the guesswork out of development and facilitate projects that would be otherwise overlooked due to financial constraints and the time cost of negotiating with landowners.

Unlocking credit opportunities

Many hopeful homeowners are locked out of traditional home financing solutions. Credit problems, bankruptcies, alternative income streams, and lack of credit history all prevent many people from buying a house. This is especially true for low-income Americans and those with little history of homeownership in their family. In the mortgage lending arena, renters that have troubled credit histories are known as no-file or thin-file. These individuals, like many others, experience issues related to cash flow. This is where payday and short-term lenders come into play- these lenders often prey on lower-income or cash insolvent individuals with high-interest rate loans with terrible terms. And so the cycle of credit and other financial problems begins.

Many companies and nonprofits are working to serve these consumers with housing-related credit, offering opportunity without the onerous loan terms. They act as go-betweens for landlords and renters – the renter pays the company directly, and the company pays the landlord. They can provide bridge financing when times are tough, thus ensuring people stay in their homes. Landlords work with these companies due to the guarantee of rent coming in on time, every month, regardless of the financial circumstances of tenants.

In many ways, the housing and rental credit industries are among those most in need of disruption. Increasing access to mortgage loans and other housing-related finance will reduce housing insecurity, while also providing the industry with much needed growth from customers they would traditionally not be able to serve. This means more transactions, more filled properties with rent-paying tenants, and an overall boost to the real estate industry and the companies that work with real estate professionals.

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When we think about business technology, we’ve been programmed to think about gleaming data centers, mobile apps, and other common examples of tech-driven solutions. But new business and development models are also a form of technology. They can disrupt and improve the industry just as much as (if not more than) any technical solution. Companies and investors who embrace these new methods will find that they’ve provided more housing, to more people, while improving their overall profitability at the same time. It’s a win-win for everyone.

Image by Gino Crescoli from Pixabay

7.4 million short.

November 6, 2019

Matt Hoffman’s primary interest these days is the intersection of housing and technology. He is an active early-stage investor in companies with tech-enabled solutions that can transform the housing sector in a way that increases affordability and sustainability. And he’s also  a founding partner in HEALTH+, a suite of telehealth services bringing healthcare and lower cost prescription medications to lower income residents of multifamily housing. 

With over 25 years experience in the private, public, and non-profit sectors as a social and business entrepreneur, Matt has served as Vice President of Innovation for Enterprise Community Partners a national organization working to deliver capital, policy, and solutions to the affordable housing sector. In that role, he built an investment portfolio of HousingTech companies and led the launch of an online brokerage for social impact investing called ImpactUs. His previous experiences include serving as a policy advisor to the U.S. Secretary of Commerce and running a federal interagency task force on e-commerce; providing business strategy and policy consulting to high-tech and startup companies as Vice President of E-commerce at Infotech Strategies; and co-founding and running a real estate development company in Baltimore, Maryland.

Matt has served on numerous non-profit boards and currently chairs the board of Integrated Living Opportunities, which builds community for young adults with autism seeking to live independently. He is a graduate of Harvard’s Kennedy School of Government (MPP) and Brown University (BA).

There is no doubt that Matt is squarely focussed on how technology can disrupt our failing housing industry. With a shortage of 7.4 million affordable housing units today, Matt is thinking big.

Insights and Inspirations

  • Housing Tech Ventures, where Matt is managing partner, is focused on backing companies with tech-enabled platform solutions that have the prospect of changing the housing market in a way that increases affordability. He likes companies that are tackling very challenging problems.
  • We’re 7.4 million affordable housing units short of our housing needs in the US today. Over the next 10 years we’ll need to build another 4 million rental units just to keep up along with 8 million homes for sale. Ouch.
  • Even if we had the funds, we won’t have the labor. Other technological solutions have to step up.
  • Matt is thinking big sourcing companies like CityBldr which uses machine learning to aggregate land, or credit companies like Till – trying to solve credit issues for low income tenants. 

Information and Links

  • Matt chairs the board of Independent Living Opportunities, a startup that works to enable adults with intellectual disabilities to live independently.
  • When Matt is not thinking about housing and tech, he’s practicing on his congas, djembe and darbuka, trying to become a better drummer! Tom Teasley, Matt’s percussion instructor, is one of those special people bringing good to the world. 
  • Matt hopes that his startup, Housing Tech Ventures, will bring market-driven solutions to the housing market in order to increase housing availability and affordability.
Read the podcast transcript here

Eve Picker: Hey, everyone, this is Eve Picker, and if you listen to this podcast series, you’re going to learn how to make some change.

Eve Picker: Hi there. Thanks so much for joining me today for the latest episode of Impact Real Estate Investing. My guest today is Matt Hoffman, whose primary interest these days is the intersection of housing and technology. He’s an active early-stage investor in companies with tech-enabled solutions that can transform the housing sector in a way that increases affordability and sustainability.

Eve Picker: He’s also a founding partner in HEALTH+, a suite of telehealth services bringing healthcare and lower-cost prescription medications to lower-income residents of multifamily housing. This is built on his background of over 25 years’ experience in the private, public, and non-profit sectors, as a social and business entrepreneur and serving as a policy advisor to the U.S. Secretary of Commerce.

Eve Picker: Be sure to go to Eve Picker.com to find out more about Matt on the show notes page for this episode and be sure to sign up for my newsletter, so you can access information about impact real estate investing and get the latest news about the exciting projects on my crowdfunding platform, Small Change.

Eve Picker: Hi, Matt. Welcome. Thank you for joining me.

Matt Hoffman: Pleasure to be here, Eve.

Eve Picker: I know that your interests have shifted over the years, and you worked as a developer in a large mission-driven organization for a while, but you’re now pretty squarely focused on technology and innovation. I’m just wondering how that shift happened.

Matt Hoffman: While working in residential development for 15 years, in one capacity or another, it became very clear that the housing market was getting away from most Americans, whether they were renting or seeking home ownership. By that, I just mean it just wasn’t accessible or affordable. People obviously are housed, but not in an optimal way. Looking at the market, a question that I asked myself, coming from a policy background, was how could we transform the way that we build, that we preserve housing in the country?

Matt Hoffman: Although there certainly are some key policy levers that we could pull, I felt that the biggest shift could come from the market side, itself, and through the application of technology, which really has not penetrated the housing sector like it has most other sectors of our economy. That really was the draw – trying to solve for the housing affordability challenge that the US faces right now and looking for entrepreneurs who were looking to apply technology and business model innovation enabled through technology to the housing market.

Eve Picker: You created HousingTech Ventures?

Matt Hoffman: I did. HousingTech Ventures is a technology-focused venture fund seeking early-stage companies – seed stage and Series A – that have solutions that are tech-enabled solving a problem in the housing market in a way that, at scale, could increase housing affordability. The way I think about it is where are the entrepreneurs in the housing sector that could provide that kind of transformation or disruption, even, to the marketplace that Uber did to the taxi market or Airbnb to the hotel market? It’s not so much that they eliminated the incumbents, but they really forced those incumbents and the regulators who oversee those markets to change their business practices.

Matt Hoffman: We need to see that in the housing market, and the evidence is clear. We have 7.4 million units-  a shortage of 7.4 million units that are affordable to lower-income Americans. We need to add 400,000 new units per year – that’s a net number – to serve the number of renter households that are coming into the market over the next decade; that’s 4 million units right there. We need to add 8 million units of home ownership over the next decade for the new household formation. We clearly are not going to get there using the same practices that we’ve been using over the past several decades. In fact, it’s getting harder as we try and address existential issues, like climate change, which, rightfully so, are forcing us to change our policies, which unfortunately make it harder to produce housing.

Eve Picker: Yes.

Matt Hoffman: We need that kind of disruption and transformation in the housing sector.

Eve Picker: I usually think about this in terms of building, construction, disruption, but I’m sure you’re thinking about it in in other ways. Can you tell us about any disruptors that you are seeing that are very different?

Matt Hoffman: Sure. I’m very excited, first, about what we’re seeing in the construction-tech sector; entrepreneurs who are applying technology to how we build. Fortunately, there’s a lot of capital flowing to those companies; whether that’s 3-D printing, or construction-site management, or the use of drones, or robotics, especially related to bricklaying and drywall hanging; lots of opportunity in construction tech, and that’s all good. That’s automation, which produces greater efficiency, which will lower the cost of inputs to produce housing.

Matt Hoffman: I have been focused more on business-model innovation that’s enabled through technology. What excites me about that, first and foremost, is it’s less obvious, and there’s not as much capital flowing, so I tend to be attracted to harder problems to solve. Automation, in general, is happening throughout the economy. It’s finally penetrating construction and the building trades, and that’s going to happen over time. The real challenge is how can we accelerate change? I think that’s through business-model innovation.

Matt Hoffman: Let me give you a couple of examples of the type of companies that I’m interested in. There’s a company, for example, in Seattle called CityBldr, an early-stage company that is using machine learning in identifying opportunities to build housing, by-right, according to the zoning code, by aggregating potential development parcels, which is a very difficult [cross talk]

Eve Picker: -it’s very difficult. Yeah.

Matt Hoffman: What I like about the CityBldr’s approach is there are sophisticated software tools for developers to use to do that type of modeling, but the approach that CityBldr is taking is both on the supply and demand side. So, the supply side are the landowners, the current landowners, who essentially have a lock on the property. The demand side, in this case, is the developers or even cities that are seeking economic development and revitalization for an area. This tool is egalitarian in that it enables both parties to come to the table and look what could be built and does a pro forma that demonstrates to both sides what the economics are of the deal and what the land value the deal can tolerate.

Matt Hoffman: I’m hopeful that through this type of analytics being applied in the marketplace, we’ll be able to unstick deals that don’t get done for a variety of reasons and put tools in the hands of both buyers and sellers to enable development to happen and to enable it to happen by-right, so we can get the highest and best use for land that’s appropriately placed, that’s in demand, and that can help alleviate the housing challenge. That’s a machine-learning example.

Matt Hoffman: We also have companies that are unlocking credit opportunities for people who’ve been shut out of the credit markets. There’s a company based here in Washington, D.C., where I am, called TILL (T-I-L-L) that’s working with renters who are either no-file, or thin-file, to use the credit vernacular. In other words, they have no credit or poor credit. These renters, like anyone, sometimes experience unforeseen challenges that restrict their cash flow.

Matt Hoffman: Example: someone is doing all the right things. They’re housing themselves and their family. They’re working, and the car breaks down; they need to pay $1,000 to get the car repaired, and they need the car in order to get to work. But now they’ve spent $1,000 on the car that they were going to spend on rent. They don’t have savings. What do they do? Really, their only … They have two options. One is to not pay the rent. They don’t pay the rent, not only do they face late fees, but they could get evicted. The other option is to go to a payday lender, which will likely charge upwards of 400-percent APR and put them into an endless cycle of late fees and loan renewals. These are loans that are designed for the customer to fail.

Matt Hoffman: TILL saw the opportunity with these borrowers to provide them with a loan structure that’s designed for them to succeed. In other words, it’s not a predatory situation. TILL can provide the service and make money without preying on these very vulnerable borrowers. What does that do? That’s essentially de-risks the credit from the landlord because TILL pays the landlord directly, and it also enables the tenant to bridge whatever minor financial crisis that they’re currently facing, get back on track, and, most importantly, stay housed. They don’t have to move themselves or their family and potentially end up on the street. Those are just two examples. One is, obviously, zoning. One is credit. There are many others I could give, as well.

Eve Picker: Be sure to go to EvePicker.com and sign up for my free educational newsletter about impact real estate investing. You’ll be among the first to hear about new projects you can invest in. That’s EvePicker.com. Thanks so much.

Eve Picker: Yeah, I think I saw one … I think it was New York Times, just this week, where these two guys started a company where they help people with rental security deposits, which I suppose might be another barrier of entry for a lot of people.

Matt Hoffman: Exactly. Again, that’s a credit-based model, or financial-services- based model. There’s so much opportunity for business-model innovation around financial services and credit. In the US, if you want to house yourself, most people have only two options. You either sign a 12 -month lease, which does require an additional security deposit, or you sign a 30-year mortgage.

Matt Hoffman: We are much more sophisticated than that. We can offer people a host of options for both home ownership and for renting that can better suit their economic situation, and even their temporal needs. Maybe someone only is prepared to obligate themselves for three or six months instead of the standard 12 months. Unfortunately, the business models have not only been locked in by the market side, but also by regulation, much of it very well-intentioned for tenant protection, but, to a large extent, I think that’s inhibited owners and landlords from innovating and offering other solutions. I think that’s largely, in part, because we’ve had too many bad actors in the real estate market who’ve preyed on tenants who, especially at the lower end of the income spectrum, are very vulnerable. We’ve had some pretty heavy handed regulations which, when that occurs, tend to inhibit innovation.

Eve Picker: Well, I can see why you’re fascinated by all of this. Still, that’s like how on earth do we bridge the 7.4 million short? That’s crazy. That’s a very big number.

Matt Hoffman: One way to do that is not only through production. There’s no way we’re going to build our way out of this in the near term. The shortage for affordable units is actually 7.4 million. That’s according to the Harvard Joint Center for Housing Studies, which is the annual report, which is the Bible of the industry. If you put a number on that of $200,000 per unit, that’s $1.5 trillion of capital, we would need to build our way out of it. Not to mention, how would we address the labor issues, the labor supply issues? We clearly don’t have enough construction workers in the country, right now; as well as where would we build it, permitting, et cetera? We could not build our way out of this.

Matt Hoffman: We also need to look … That’s the supply side, but there is the demand side. We are seeing co-housing and other models emerge where, again, we’re moving away from the traditional model of one tenant or two tenants per unit and looking at unrelated parties sharing spaces in ways that are not locked into that 12-month lease. There are companies, like Nesterly, out of New York, which is opening up a service in Boston that matches millennials with seniors who have extra rooms in their apartment that they’d like to rent. The millennials that they’re targeting are typically seniors- I’m sorry, students, of which Boston has only 250,000 full time students. Plenty of market share there for them to penetrate.

Matt Hoffman: Then, other companies, like Common, and Starcity that are bringing co-housing to the multifamily market. PadSplit, which is bringing co-housing to the single-family-rental market. On the demand side, we’re filling in with different models that can not necessarily produce new units but can house more people. That’s going to be essential because the two biggest demographic cohorts in our country are millennials, which is a bigger cohort than the baby boomers, and seniors. Those two cohorts – millennials, and seniors – will continue to be the largest for the next couple of decades. Their housing needs are significantly different than what has become the typical housing scenario – which I referred to earlier – of 12-month lease or 30-year mortgage that has dominated the marketplace for the last multiple decades.

Eve Picker: Yeah, okay. I think that’s right. Family structure is also changing. The house for mom, dad and 2.3 kids isn’t really quite the way we live anymore is it? Or many of us-

Matt Hoffman: It’s not. You actually have a pretty interesting innovator in Pittsburgh who’s addressing that. Brian, at Module, has a company that’s thinking of the home as essentially an expanding unit. Constructing a new home, starter home, that’s two bedroom/one bath, but it’s built in a way such that you can add on additional components as a family’s needs change. Add a bedroom and a bath as children are introduced into the equation; add an accessory dwelling unit, if parents come home to live, or even students who’ve graduated and return to live at the family home while they start their careers.

Matt Hoffman: This notion of being able to stay in place … When we talk about aging in place, we often think of people in their 60s, 70s, and 80s not wanting to go to a nursing home and holding onto the family home or an apartment. What I think the new definition of aging in place, that Module and others, who are introducing the concept of a transforming home, bring to the market is that the home can be more than just a single- serve a single purpose or a single point in time without major renovation.

Eve Picker: Yes. Still, my frustration with a modular market like that is it’s so expensive. It really- it just hasn’t reached the point yet where it makes a lot of sense for most people. It’s, I think, a good idea, but it’s still extremely expensive, but maybe that will change really soon.

Matt Hoffman: One of the things we need to change, I think, with regard to that – and I’m not a modular expert per se – but oftentimes the cost of development or construction only looks at the structure until the point it’s delivered to the marketplace and not at the ongoing operating costs. I think that factory-built housing, whether it’s modular, or panelized, or manufactured, most people would agree it produces a better product. It’s better built.

Matt Hoffman: It’s not built in the environment where it’s exposed to rain, weather, and other issues, so the operating costs can be reduced – there’s fewer repairs, the seals are tighter, et cetera. I think, over the next few years, my prediction would be that we’ll find that people who are developing and financing housing will do a better job of calculating forward costs and not just the project-related costs, when they’re factoring in the viability of factory-produced housing.

Eve Picker: Really, what it requires is for financial institutions to factor in those forward-looking costs so that someone building a modular home gets a credit for it, because the operating expenses are going to be lower, and therefore, they can maybe borrow more. I think that’s part of the problem. People are trying to hit a budget at the beginning of a project. They only have this much money, and they need that much space.

Matt Hoffman: That’s exactly right. I think that this all goes back to a very valuable lesson I learned called the Golden Rule. I didn’t learn it in Sunday school. I actually learned it early on in my career as a developer. It’s not the Golden Rule that you think. This Golden Rule is he or she who has the gold, makes the rules. I learned that as a developer, getting very frustrated, going to banks, trying to borrow money for projects that I thought were extremely compelling and would be financially rewarding. But as a new, young developer, I was consistently getting rejected for my loan applications. A more seasoned developer said that my problem was I didn’t understand the Golden Rule when I was trying to argue the logic of investing in my project.

Eve Picker: That’s right. Anyway, I do think that innovation has to occur at the bank level, at the mortgage level, along with all of this. It’s pretty hard to borrow money, as you know, not only because it’s the first project you’re doing, but also because it’s different. It doesn’t fit the cookie-cutter project that banks want to invest in. I hope bankers are listening here … Anyway, you also have another company that you’re a partner in, HEALTH+. I’m wondering how that fits into all of this.

Matt Hoffman: I decided that one of the best ways to be a venture capitalist was to understand the other side of the table. It was actually a little bit more serendipitous than I’m presenting in that expression. As I started to structure HousingTech Ventures, I was approached by someone in the insurance business I’d known for a long time. He explained that one of the products that he sells to employers is a telehealth product that rides alongside the standard health insurance that people get offered from their employers.

Matt Hoffman: It’s a 24/7 service called Teladoc that any employer that offers it to their employees, the employee can call, speak with a licensed medical doctor, 24/7, either over the phone or video-chat platform that’s offered through their app. What he explained was that employees love this, because most of the time … In fact, the industry reports about 70 percent of the time, visits to the doctor could be handled over the phone. This is cold and flu, upper respiratory, sore throat, earaches, stomach ache, things of that nature.

Matt Hoffman: Oftentimes, I’m sure you’ve had the experience where you know that you need an antibiotic or some other medication, but you need to go see the doctor in order to get the prescription written. You go, and it turns out to be the exact scenario you predicted. With the tele-health, you obviate the need for transportation, for the unexpected hours that you can end up waiting in the doctor’s waiting room, even though you have an appointment, or worse, for some people who go to emergency rooms for non-emergency care, that can be a significant amount of time – four to five hours – not to mention that it’s a use of resources that are needed elsewhere.

Matt Hoffman: His epiphany was what if we replace the employer with the landlord and offered this product to especially lower-income renters who struggle to access health care? Having spent 15 years in affordable housing and interacted with many lower-income renters and understanding the difficult situation that they’re often in having to make difficult choices, I recognized that this would be an invaluable tool. The question really was, could we get landlords to see that by having healthier tenants, it would be worthwhile them paying for the healthcare.

Matt Hoffman: It’s at a price point where it really does make sense, because a healthier tenant is someone who goes to work, and lower-income people mostly or hourly workers, which means shift work. So, if they are awakened at 3:00 in the morning by a child who is not feeling well, and they have to be at work at 6:00 or 7:00 in the morning, they’re put in a very difficult situation. Do I take my child to the doctor, and if I do, do I potentially miss work, and if I miss work, do I get fired? Since, most shift work, that is the penalty for not showing up. Or, do I go to work, and my child remains untreated? In this country, with the resources we have – the doctors, not to mention the capital – people shouldn’t be in that situation.

Matt Hoffman: This really isn’t a social program because, for the landlord, if that tenant misses work and it disrupts their income, they’re likely to have to move out, either of their own choice or through eviction. If that happens, it can cost the landlord $2,500 to $4,000 in turning that unit. So, it really does make sense to prophylactically provide a tenant with access to this type of healthcare. We started this company about five months ago, and we’ve already started rolling out with several landlords, and we’re getting very positive feedback.

Eve Picker: That’s fabulous. So, you’re a startup?

Matt Hoffman: I’m a startup, so that’s why I’m kind of eating my own lunch … That’s not the right expression, but eating my own cooking, because I am out in the marketplace with large- and medium-sized landlords, primarily, trying to sell them something, just like startups are coming to me, trying to sell me on an investment in their company. I understand the challenges of presenting your case, knowing that you’re right, and believing in what you’re doing, and having people on the other side of the table say no, or even worse than no is maybe [cross talk] maybe puts you in no man’s land.

Eve Picker: I’m going to connect you to a landlord who I think might be interested, in D.C., okay, when we’re finished. I think it’s a fabulous idea.

Matt Hoffman: Wonderful.

Eve Picker: What do you like best about the world of real estate impact investing? We’re clearly in the middle of it.

Matt Hoffman: What excites me about impact investing in real estate is that traditional real estate investing is all about yield. I think whether it’s commercial or residential, we’ve really gotten away from the power of architecture, and design, and the effect that the built environment has on the human condition. The impact side of real estate investing brings that back to the table.

Matt Hoffman: I’m in Washington, D.C.. If you come visit us downtown, now, every new building, because of the height restriction we have here, is a glass box that’s built out the lot line. I can put you on almost any street, and there’s very little distinction between any of the buildings, and you’d have no visual reference for where you were, especially if we took away the street signs. I think that’s really a missed opportunity, not just for the aesthetics of the city, but it really diminishes the livability of the city, because it becomes just a purely functional place. I think that architecture, both on the commercial and residential side, and how we build communities is so critical to our existence, to our positivity, to our engagement with each other.

Matt Hoffman: Impact investing, in my opinion, is bringing that element back in. Maybe less so on the design side, because you still have the economics of the deal, which are largely driven by land costs and the cost of capital, which we were talking earlier, but how people live in structures, whether they’re single-family, or multifamily, or even commercial properties. The impact investing side is bringing that element to the table again. For people who are passionate about society, whether it’s connected to real estate or not – if that passion is connected to real estate or not – I think can participate now in real estate investing and the power of real estate to determine what our society- how it evolves.

Eve Picker: Maybe equity crowdfunding has a little role in that, because communities can actually also participate in what’s going to happen in their community. That’s what I would hope for it anyway.

Matt Hoffman: Oh, absolutely, because impact investing is all about alignment of values with the investment. You have capital; you have values; you deploy the capital in a way that aligns with those values. I think that’s what I’m driving at with how we can connect something more than just the economics of a real estate deal to that deal, whether that’s about affordable housing, education, health care, job training, employment, whatever that might be. Certainly, climate change, that’s the most obvious one. We’re seeing a decent amount of capital, I think, flow into real estate that is more sensitive to climate change. We have a long way to go, though.

Eve Picker: Where do you think the future of real estate impact investing lies? You say we have a long way to go; what’s kind of the [cross talk]

Matt Hoffman: When it comes to money, I think that people have good intentions, but, at the end of the day, most people want the highest deal that they can get in any investment. We need to build awareness globally, not just in the US, about the long-term effects of any investment and make more transparent that the investments that you make that yield the highest returns often fly in the face of your personal values. We, as an impact … Someone who’s been involved in impact investing for the last decade or so, I don’t think we’ve made that message very clear to people. I think it’s the most powerful element of impact investing.

Matt Hoffman: I think that most capital that’s deployed in impact investing in the future will be done at the local level, because that’s where people will be able to touch and feel their money making a difference. When we abstract investing, like we have, the sophistication of the financial markets now is such that if you have some means and are invested, you have exposure globally, and you don’t have to have millions of dollars to do that. You can do that through unsophisticated retail accounts and financial advisors, as most for 401ks, or those types of vehicles have access to. When you abstract it, you remove that personal connection. Impact investing enables us to reinstitute that connection, and I think that’s going to be the most compelling thing that unlocks more capital that goes into charter schools, affordable housing, healthcare clinics, et cetera, that we deem to be true impact.

Eve Picker: I hope that’s right, because I think you’re right; I think people still thinking, first and foremost, about the financial return and not the triple bottom line. It feels to me like, in the impact investing world, people want both. They’re not willing to compromise yet. I hope that changes a little bit.

Matt Hoffman: Well, I think if you continue to promote these types of conversations and raise awareness, it’ll be a big step forward to doing that.

Eve Picker: Good, good. I have three sign-off questions for you that we talked about before, and I’d love to know your answer. The first is what do you think is the key factor that makes a real estate project impactful to you?

Matt Hoffman: For me, the key factor is does it have an element that can be modeled by others to change how we house people? Impact is about transforming what we’re doing right now. I love projects where I can look at something and say, “I haven’t seen that before, and that can be applied over there, and over there, and over there, and replicated time and time again, at scale.” I think that that’s the key factor for me.

Eve Picker: That’s pretty interesting. Then, crowdfunding can benefit an impactful real estate investor in just raising money, but I wonder if you think it can benefit in other ways, as well.

Matt Hoffman: I do. I think that crowdfunding has the ability to bring new partners together at the local level. As I was referencing a few minutes ago, these local projects, whether they’re economic development, trying to drive new jobs, or retain jobs in a community, or build senior housing, which we need a lot more of, or transform a downtown, all of these elements, I believe, get people excited. It’s the crowdfunding element, where everyone can participate in achieving that vision that I think can make the big difference. Obviously, bringing the capital to the table is essential and the primary purpose of crowdfunding, but there’s a strong social element to it that can bind a community together that I think is equally as valuable.

Eve Picker: I do agree with you. Finally, this is a really hard one – if you could change one thing that would make real estate development better in the US, what would that be?

Matt Hoffman: Without a doubt, it would be eliminating or, at best, modifying single-family zoning. We’ve seen two examples of it in this past year, in Minneapolis, and the state of Oregon. Those regulations have been passed. I’m a firm believer that we need to densify many- not all, but many neighborhoods and at least put the power of that densification back in the hands of property owners and local urban planners.

Matt Hoffman: Without that, and our inability to continue to sprawl – we shouldn’t do anyway, but especially in light of climate change – and our lack of ability to invest in new infrastructure, we’re going to continue to languish in this current period of having an immense shortage of affordable housing. Without a doubt, for me, it’s eliminating single-family zoning and allowing much denser development to happen in neighborhoods that are well-located, connected to transit, near good schools, and in economically thriving areas.

Eve Picker: Well, that was really fabulous. Thank you, Matt. I really enjoyed talking to you, and I’m sure we’ll talk again.

Matt Hoffman: Thank you, Eve.

Eve Picker: That was Matt Hoffman. There is no doubt that finding affordable housing solutions through technology is foremost in Matt’s mind. He’s thinking big, sourcing companies like CityBldr, which uses machine learning to aggregate land, or credit companies, like TILL, trying to solve credit issues for low-income tenants, and Matt has thrown his hat into the ring by launching his own startup, HEALTH+. With a shortage of 7.4 million affordable housing units today, we need Matt to keep thinking big.

Eve Picker: You can find out more about impact real estate investing and access the show notes for today’s episode at my website site, EvePicker.com. While you’re there, sign up for my newsletter to find out more about how to make money in real estate while building better cities. Thank you so much for spending your time with me today, and thank you, Matt, for sharing your thoughts. We’ll talk again soon, but for now, this is Eve Picker signing off to go make some change.

Image courtesy of Matt Hoffman

A perfect union. Technology and housing.

November 4, 2019

Much has been written about the ability of technology to change our lives. But decades into the digital revolution, the results of technological advancement have a mixed track record at best. Every productivity gain or positive connection brought by new tech, is countered by harms such as hacking, service and product outages, and the unprecedented aggregation of wealth among large tech firms.

These same issues transfer to the real estate industry. Digital platforms like Zillow, Airbnb and Redfin, to name a few, have changed the way we buy, use, and even upgrade or maintain properties. They have introduced efficiencies into the market, like instant property or market research and online transactions, that were unthinkable just two decades ago.

In the best of all worlds, the next iteration of tech-enabled solutions will transform the housing sector in a manner that benefits affordability, economic stability and environmental sustainability.

Out of their reach

Homeownership is just a pipe dream for many Americans, particularly in high cost-of-living areas where many of the best employment opportunities are concentrated. This is not an issue of lack of new construction or population growth (many luxury projects are being built as we speak). This is an issue of insufficient affordable developments being built. Most new construction is simply out of the reach of the vast majority of home seekers.

Technology might offer a possible roadmap to transforming the development and construction of housing for investors or developers interested in building affordable housing solutions.

Alternatives to public policy solutions

Often affordable housing solutions are found through public policy such as subsidies provided to make these projects viable. Rapid technological adoption has not traditionally been the strong suit of governments. While there are some key policy levers our society could pull to use technology to improve housing, it is more likely that the biggest shift will come from the market side through applying technologies. Mostly these technologies have not yet penetrated the housing sector compared to other industry sectors. Entrepreneurs who are willing and able to apply business and technology innovation to the housing market will be a major contributor to the eventual solution to this crisis.

Technology-focused funds

It makes sense that venture capital funds and other large financial institutions are at the forefront of tech-enabled problem solving in the housing market. While these solutions can be expensive, they are often built to scale in a way that could fundamentally alter how we envision, develop, build, and offer housing to consumers. These technologies can help shift focus to expanding homeownership and increasing affordability.

The question is, where are the entrepreneurs who are ready to embrace and implement these solutions? Transportation had UBER’s Travis Kalanick. Hotel disruption came in the form of Airbnb by Brian Chesky, Joe Gebbia, and Nathan Blecharczyk. Many other industries have technology-focused entrepreneurs with the vision and ability to force market incumbents and regulators to adapt to changing realities in the way we distribute and consume services and goods.

Limitless potential

Potential solutions offered by new technology are limitless. Equity crowdfunding platforms have only existed since 2013, and now they connect many investors across the country with socially driven developers. Technology can also help to drive costs down- and the less it costs to build a development, the more savings can be passed on to the end consumer.

When projects become more affordable, they have a better chance of finding the funding needed to come out of the ground. These are just some obvious solutions. There are many other opportunities for entrepreneurs to use digital technology to reach their affordable housing goals.

_

With a shortage of 7.4 million affordable units across the country we need housing solutions today, not tomorrow. To satiate the demand, we’ll need to add 400k net units per year over the next decade, assuming population trends and housing demand growth remain stable. We are collectively already suffering from a lack of housing availability. Technology has helped lower the cost of services and goods across a broad variety of sectors – it is time for the real estate industry to catch up to the rest of the pack.

Image of Housing Tech Ventures home page.

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